Breast Cancer Awareness Month By. Julie Theis, WHNP October is known as Breast Cancer Awareness Month in America. Organizations use this month to collectively increase awareness about the disease and raise money for research on cause, prevention, and treatment of breast cancer. According to breastcancer.org, an expected 330,080 women, and 2,550 men, will be diagnosed with new cases of breast cancer in 2018. In 2018, approximately 40,920 women are expected to die from breast cancer. Breastcancer.org, thankfully, also